YESS – The Backpack Project
The Backpack Project was a joint effort between YESS, Hybrid Forge and Pulp Studios Inc. We had the privilege of contributing art direction, illustration, UI design and the design of some promotional materials. The goal of the project was to create an app that allows users to experience a day in the life of a homeless youth via the characters associated with the app. The user makes important decisions over a 24 hr period and then observes the outcomes of their decisions.
YESS The Backpack Project Logo Design
YESS The Backpack Project Characters
YESS The Backpack Project Promo Art
3 Varying emotions for each Character
